MSGM
MSGM is a fashion brand founded in Milan, Italy, in 2009 by designer Massimo Giorgetti. It focuses on women’s and men’s ready-to-wear and accessories. Drawing on music, contemporary art, and club culture, its concept is to reinterpret the p...
Fashion brand directory szu
Page language: English
MSGM vs 9090: similarities and differences
Compare brand traits, similarities and differences.
Reference brand: MSGM
Swap brands
Decoration & playfulness · Trends & youth culture · Avant-garde & designer
Trends & youth culture · Streetwear · Decoration & playfulness
Similarities and differences
Shared traits
- No shared traits are available.
Different traits
-
Avant-garde & designer
MSGM shows a stronger emphasis
-
Decoration & playfulness
MSGM shows a stronger emphasis
This pair is not included in the similar brands recommendations.
Trait comparison
- MSGM (solid line, circles)
- 9090 (dashed line, squares)
How to read the chart
Traits farther from the centre are more prominent within each brand. The chart uses the same relative display as the brand profile. Area does not indicate brand quality or absolute differences between brands.
Traits by category
Basic information
| Field | ||
|---|---|---|
| Country | Italy | Japan |
| Founded | 2009 | 2018 |
| Category | Clothing | Clothing |
| Other categories | Accessories | Lifestyle products |
— indicates information that is not available.
Brand profiles
9090
9090 is a Japan-born streetwear brand founded in 2018 by yutori Inc. (currently operated by YZ, a group subsidiary). Its concept is “Revival of Culture.” The brand offers vintage-mix apparel and goods inspired by youth culture of the 1990s...
Brand lines
Collaborations
Brands similar to MSGM
View all-
GCDS
The brands share playful expression and distinctive designs.
-
DSQUARED2
The brands share playful expression and designer-led expression.
-
KENZO
The brands share playful expression and designer-led expression.
-
TSUMORI CHISATO
The brands share playful expression and designer-led expression.
-
Iceberg
The brands share playful expression and distinctive designs.
-
Charles Jeffrey Loverboy
The brands share playful expression and designer-led expression.
-
Facetasm
The brands share designer-led expression and distinctive designs.
-
GOLF WANG
The brands share playful expression and distinctive designs.
-
A BATHING APE
The brands share playful expression and designer-led expression.
-
Marc Jacobs
The brands share playful expression and designer-led expression.
-
Fiorucci
The brands share playful expression and distinctive designs.
-
Marine Serre
The brands share designer-led expression and distinctive designs.
Brands similar to 9090
View all-
thisisneverthat
The brands share connections to youth culture and concept-driven design.
-
Ed Hardy
The brands share connections to youth culture and streetwear influences.
-
Kangol
The brands share streetwear influences and connections to subcultures.
-
HUF
The brands share connections to youth culture and distinctive designs.
-
Patta
The brands share connections to youth culture and concept-driven design.
-
HOME CORE
The brands share concept-driven design and distinctive designs.
-
Obey
The brands share distinctive designs and connections to subcultures.
-
CLOT
The brands share connections to youth culture and concept-driven design.
-
TALKING ABOUT THE ABSTRACTION
The brands share concept-driven design and distinctive designs.
-
WIND AND SEA
The brands share distinctive designs and connections to subcultures.
-
IUTER
The brands share connections to youth culture and distinctive designs.
-
Les Benjamins
The brands share connections to youth culture and concept-driven design.