Fashion brand directory szu
Page language: English

Aries vs DIESEL: similarities and differences

Compare brand traits, similarities and differences.

Reference brand: Aries Swap brands

Aries

United Kingdom Founded 2009

Streetwear · Decoration & playfulness · Trends & youth culture

DIESEL

Italy Founded 1978

Trends & youth culture · Streetwear · Decoration & playfulness

Similarities and differences

Shared traits

  • Both brands show traits of Decoration & playfulness.
  • Both brands show traits of Streetwear.

Different traits

  • Sporty & sportswear

    Aries shows a stronger emphasis

  • Avant-garde & designer

    DIESEL shows a stronger emphasis

This pair is not included in the similar brands recommendations.

Trait comparison

  • Aries (solid line, circles)
  • DIESEL (dashed line, squares)
Traits of Aries and DIESEL, shown relative to each brand.
How to read the chart

Traits farther from the centre are more prominent within each brand. The chart uses the same relative display as the brand profile. Area does not indicate brand quality or absolute differences between brands.

Traits by category

Bar lengths show how prominent each trait is within each brand.

  • Aries
  • DIESEL
Minimal & basics
Aries：Relative prominence within the brand
DIESEL：Relative prominence within the brand
Polished & dressy
Aries：Relative prominence within the brand
DIESEL：Relative prominence within the brand
Luxury & heritage
Aries：Relative prominence within the brand
DIESEL：Relative prominence within the brand
Avant-garde & designer
Aries：Relative prominence within the brand
DIESEL：Relative prominence within the brand
Decoration & playfulness
Aries：Relative prominence within the brand
DIESEL：Relative prominence within the brand
Streetwear
Aries：Relative prominence within the brand
DIESEL：Relative prominence within the brand
Trends & youth culture
Aries：Relative prominence within the brand
DIESEL：Relative prominence within the brand
Sporty & sportswear
Aries：Relative prominence within the brand
DIESEL：Relative prominence within the brand
Outdoor & functional
Aries：Relative prominence within the brand
DIESEL：Relative prominence within the brand

Basic information

Field
Aries
DIESEL
Country United Kingdom Italy
Founded 2009 1978
Category Clothing Clothing
Other categories Bags Accessories Footwear Eyewear Lifestyle products Bags Accessories Footwear Eyewear Watches Fragrance Lifestyle products

— indicates information that is not available.

Brand profiles

Brand lines

Aries

  • No Problemo

    No Problemo began as an independent label in 2024, taking its name from a slogan that had long appea...

    View more

DIESEL

  • Diesel Black Gold

    Diesel Black Gold is Diesel’s luxury-oriented premium ready-to-wear line, launched in 2008. Through ...

    View more
  • Diesel StyleLab

    Diesel StyleLab was established in 1998 as a premium-leaning derivative line of Diesel, offering des...

    View more
  • Diesel Kid

    Diesel Kid is a sub-line whose origins lie in Dieselito, a children's clothing line launched by Renz...

    View more
  • Diesel Living

    Diesel Living is a lifestyle sub-line that extends the brand expression developed in fashion into li...

    View more
  • Diesel Eyewear

    Diesel Eyewear is a range of eyewear offered under the Diesel name, with design, manufacturing, and ...

    View more
  • Diesel Watches

    Diesel Watches is a licensed line covering accessories such as watches and jewelry, with global desi...

    View more
  • Diesel Fragrances

    Diesel fragrances began with an early release in 1996, created in collaboration with Marbert. From t...

    View more

Collaborations

Aries

  • 2019-07-12

    SUICOKE

    Released models featuring original graphics, including the DEPA-V2 chain pattern in July 2019 and the winter fur slip-on “RON” in 2020.

Aries collaborations

DIESEL

  • 2025-01-22

    Timberland

    Released on January 22, 2025, the second DIESEL❤VES collection is an upcycled capsule created in collaboration with Timberland. It combines Diesel denim and plaid flannel, with a focus on shirts.

  • 2024-10-08

    Savage X Fenty

    Released on October 8, 2024, Savage X Fenty and DIESEL jointly created their first limited-edition lingerie and apparel capsule. The collection includes bustiers, as well as underwear and loungewear.

  • 2023-12-15

    Lee

    Following a December 2023 preview for Europe and Japan, Lee released hybrid jeans made from upcycled and deadstock materials as the first installment of DIESEL❤VES.

  • 2018-05-18

    Y/Project

    Announced on May 18, 2018, Y/Project (Glenn Martens) appeared as the next guest for DIESEL RED TAG. Denim was reinterpreted across approximately 10 gender-mixed looks.

  • Karl Lagerfeld

    In 2002, Karl Lagerfeld's Lagerfeld Gallery and DIESEL jointly created limited-edition denim. Presented in Paris and sold at a limited number of stores, it was an early special collaboration.

  • Hood By Air

    Announced in March 2018, the first DIESEL RED TAG installment was created by Hood By Air. An avant-garde capsule of around 10 pieces, centered on denim, was unveiled in Paris.

DIESEL collaborations

Brands similar to Aries

View all

Brands similar to DIESEL

View all