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SUBU vs FILA: similarities and differences

Compare brand traits, similarities and differences.

Reference brand: SUBU Swap brands

SUBU

Japan Founded 2016

Outdoor & functional · Minimal & basics · Polished & dressy

FILA

Italy Founded 1911

Sporty & sportswear · Streetwear · Trends & youth culture

Similarities and differences

Shared traits

  • No shared traits are available.

Different traits

  • Sporty & sportswear

    FILA shows a stronger emphasis

  • Outdoor & functional

    SUBU shows a stronger emphasis

This pair is not included in the similar brands recommendations.

Trait comparison

  • SUBU (solid line, circles)
  • FILA (dashed line, squares)
Traits of SUBU and FILA, shown relative to each brand.
How to read the chart

Traits farther from the centre are more prominent within each brand. The chart uses the same relative display as the brand profile. Area does not indicate brand quality or absolute differences between brands.

Traits by category

Bar lengths show how prominent each trait is within each brand.

  • SUBU
  • FILA
Minimal & basics
SUBU：Relative prominence within the brand
FILA：Relative prominence within the brand
Polished & dressy
SUBU：Relative prominence within the brand
FILA：Relative prominence within the brand
Luxury & heritage
SUBU：Relative prominence within the brand
FILA：Relative prominence within the brand
Avant-garde & designer
SUBU：Relative prominence within the brand
FILA：Relative prominence within the brand
Decoration & playfulness
SUBU：Relative prominence within the brand
FILA：Relative prominence within the brand
Streetwear
SUBU：Relative prominence within the brand
FILA：Relative prominence within the brand
Trends & youth culture
SUBU：Relative prominence within the brand
FILA：Relative prominence within the brand
Sporty & sportswear
SUBU：Relative prominence within the brand
FILA：Relative prominence within the brand
Outdoor & functional
SUBU：Relative prominence within the brand
FILA：Relative prominence within the brand

Basic information

Field
SUBU
FILA
Country Japan Italy
Founded 2016 1911
Category Footwear Clothing
Other categories — Bags Accessories Footwear Eyewear Watches

— indicates information that is not available.

Brand profiles

Brand lines

SUBU

  • SUBU NANNEN

    Within SUBU’s lineup, this outdoor-oriented derivative line is designed for use near fires, such as ...

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  • SUBU VAMP

    A derivative line positioned as an “evolved” version of SUBU, building on its signature comfort with...

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  • SUBU amp

    A premium label launched by SUBU in 2018, this derivative line is centered on “premium basics,” elev...

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  • SUBU RE:COLLECTION

    Re: is a spin-off line developed by SUBU as a sustainable collection that “moves forward toward the ...

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FILA

  • FILA FUSION

    FILA FUSION is a derivative brand launched by FILA in 2017 to expand its reach among younger consume...

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  • FILA HERITAGE

    FILA HERITAGE is a collection that reworks the sportswear and lifestyle designs FILA has developed o...

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  • FILA KIDS

    FILA KIDS is a line launched in China in 2015 to extend FILA’s brand image and the functionality of ...

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  • FILA GOLF

    FILA GOLF is a line that specializes FILA’s competition-derived design and functionality for golf. I...

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  • FILA ATHLETICS

    FILA ATHLETICS is a collection that brings together FILA’s professional sports offerings across disc...

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  • FILA WHITE LINE

    FILA WHITE LINE was FILA’s first full-fledged sportswear line, introduced in 1974, and symbolizes th...

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  • FILA WHITE ROCK

    FILA WHITE ROCK is a historical sportswear line launched by FILA in 1976 as it expanded into alpinis...

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  • AQUA TIME

    AQUA TIME is a historical specialist line that FILA introduced in 1976 for swimmers and sailing. It ...

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Collaborations

SUBU

  • 2025-11-28

    TOGA

    TOGA and SUBU’s first collaboration, featuring winter sandals that incorporate TOGA’s coin metal and Western motifs/graphics into SUBU slip-ons with brushed lining and a four-layer insole.

  • A.P.C.

    A.P.C. × SUBU (November 2024): two styles of winter sandals. Available in A.P.C.-like colors and materials, including black and khaki, they are also ideal as year-end gifts.

SUBU collaborations

FILA

  • 2022-06-11

    MIHARA YASUHIRO

    Ongoing since 2020. Releases collaboration capsules each season at the intersection of sports and fashion. The range spans a wide variety of items, including apparel, sneakers, and sandals.

  • 2018-10-16

    Fendi

    An expanded FILA collaboration under the name “FENDI MANIA.” The “FENDI/FILA” hybrid logo, created by Hey Reilly, was applied across a range of items, including bags and footwear.

  • 2014-02-01

    Anna Sui

    Anna Sui for FILA. A sportswear-focused collaboration collection launched at a Shanghai event in February 2014.

FILA collaborations

Brands similar to SUBU

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Brands similar to FILA

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