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MSGM vs New Balance: similarities and differences

Compare brand traits, similarities and differences.

Reference brand: MSGM Swap brands

MSGM

Italy Founded 2009

Decoration & playfulness · Trends & youth culture · Avant-garde & designer

New Balance

United States Founded 1906

Sporty & sportswear · Trends & youth culture · Streetwear

Similarities and differences

Shared traits

  • Both brands show traits of Trends & youth culture.

Different traits

  • Decoration & playfulness

    MSGM shows a stronger emphasis

  • Sporty & sportswear

    New Balance shows a stronger emphasis

This pair is not included in the similar brands recommendations.

Trait comparison

  • MSGM (solid line, circles)
  • New Balance (dashed line, squares)
Traits of MSGM and New Balance, shown relative to each brand.
How to read the chart

Traits farther from the centre are more prominent within each brand. The chart uses the same relative display as the brand profile. Area does not indicate brand quality or absolute differences between brands.

Traits by category

Bar lengths show how prominent each trait is within each brand.

  • MSGM
  • New Balance
Minimal & basics
MSGM：Relative prominence within the brand
New Balance：Relative prominence within the brand
Polished & dressy
MSGM：Relative prominence within the brand
New Balance：Relative prominence within the brand
Luxury & heritage
MSGM：Relative prominence within the brand
New Balance：Relative prominence within the brand
Avant-garde & designer
MSGM：Relative prominence within the brand
New Balance：Relative prominence within the brand
Decoration & playfulness
MSGM：Relative prominence within the brand
New Balance：Relative prominence within the brand
Streetwear
MSGM：Relative prominence within the brand
New Balance：Relative prominence within the brand
Trends & youth culture
MSGM：Relative prominence within the brand
New Balance：Relative prominence within the brand
Sporty & sportswear
MSGM：Relative prominence within the brand
New Balance：Relative prominence within the brand
Outdoor & functional
MSGM：Relative prominence within the brand
New Balance：Relative prominence within the brand

Basic information

Field
MSGM
New Balance
Country Italy United States
Founded 2009 1906
Category Clothing Footwear
Other categories Accessories Clothing Bags Accessories

— indicates information that is not available.

Brand profiles

Brand lines

MSGM

  • MSGM Kids

    MSGM Kids is a kids’ line officially developed by MSGM, presenting collections based on the parent b...

    View more

New Balance

Collaborations

MSGM

No information is available.

New Balance

  • 2026-02-20

    WTAPS

    WTAPS × New Balance “U1300WT / Made in USA 1300.” It is safest to treat the 2/20 date notation and the 3/6 announcement in Japan as region-specific information.

  • 2026-01-09

    BEAMS

    Their first apparel collaboration in the “Made in U.S.A.” series. Four styles, including crewneck sweatshirts, all made in the United States.

  • 2025-10-17

    JUNYA WATANABE MAN

    Across multiple seasons, they continued to announce JUNYA-exclusive sneakers, including 650 for 2023FW and 471 for 2025FW.

  • 2024-09-05

    Loro Piana

    A limited collaboration with New Balance. A special-edition sneaker based on the 990v6 and combining Loro Piana materials. Released on September 5, 2024, in select regions including North America and Europe.

  • 2024-05-15

    ISSEY MIYAKE

    ISSEY MIYAKE and New Balance announced their first collaborative sneaker project. It launched first in Japan on May 15, 2024, followed by a global release on June 14, 2024.

  • 2023-04-17

    COMME des GARÇONS

    Collaborations through HOMME and eYe JUNYA WATANABE MAN have covered both tech and retro styles, including Rainier, 1906R, and 990v6. The materials contrast leather and mesh.

New Balance collaborations

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