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VANS vs ASICS: similarities and differences

Compare brand traits, similarities and differences.

Reference brand: VANS Swap brands

VANS

United States Founded 1966

Streetwear · Sporty & sportswear · Trends & youth culture

ASICS

Japan Founded 1949

Sporty & sportswear · Trends & youth culture · Streetwear

Similarities and differences

Shared traits

  • Both brands show traits of Sporty & sportswear.
  • Both brands show traits of Polished & dressy.

Different traits

  • Streetwear

    VANS shows a stronger emphasis

  • Trends & youth culture

    VANS shows a stronger emphasis

This pair is not included in the similar brands recommendations.

Trait comparison

  • VANS (solid line, circles)
  • ASICS (dashed line, squares)
Traits of VANS and ASICS, shown relative to each brand.
How to read the chart

Traits farther from the centre are more prominent within each brand. The chart uses the same relative display as the brand profile. Area does not indicate brand quality or absolute differences between brands.

Traits by category

Bar lengths show how prominent each trait is within each brand.

  • VANS
  • ASICS
Minimal & basics
VANS：Relative prominence within the brand
ASICS：Relative prominence within the brand
Polished & dressy
VANS：Relative prominence within the brand
ASICS：Relative prominence within the brand
Luxury & heritage
VANS：Relative prominence within the brand
ASICS：Relative prominence within the brand
Avant-garde & designer
VANS：Relative prominence within the brand
ASICS：Relative prominence within the brand
Decoration & playfulness
VANS：Relative prominence within the brand
ASICS：Relative prominence within the brand
Streetwear
VANS：Relative prominence within the brand
ASICS：Relative prominence within the brand
Trends & youth culture
VANS：Relative prominence within the brand
ASICS：Relative prominence within the brand
Sporty & sportswear
VANS：Relative prominence within the brand
ASICS：Relative prominence within the brand
Outdoor & functional
VANS：Relative prominence within the brand
ASICS：Relative prominence within the brand

Basic information

Field
VANS
ASICS
Country United States Japan
Founded 1966 1949
Category Footwear Footwear
Other categories Clothing Bags Accessories Clothing Accessories Lifestyle products Textiles and material technology

— indicates information that is not available.

Brand profiles

Brand lines

VANS

  • OTW by Vans

    OTW by Vans is the highest-tier line intended to redefine the parent brand Vans’ “Off The Wall” spir...

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  • Vans Vault

    Vans Vault (Vault by Vans) was launched in 2003 as a premium sub-line specializing in reissues from ...

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ASICS

  • ASICS SportStyle

    ASICS SportStyle is a current category that applies the technologies and designs ASICS has developed...

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  • ASICS Tiger

    ASICS Tiger is a lifestyle brand revived in 2015 to bring the technology developed through competiti...

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  • ASICS Walking

    ASICS Walking is a category that applies ASICS’ expertise in sports shoe development and sports engi...

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  • ASICS SKATEBOARDING

    ASICS SKATEBOARDING is a line of skateboarding shoes developed under the ASICS SportStyle category. ...

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  • LAZERBEAM

    LAZERBEAM is a series that applies functions developed through ASICS’s sports shoe development to ch...

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  • ASICS NOVALIS

    ASICS NOVALIS is a unisex line jointly launched by ASICS and Kiko Kostadinov Studio. It extends ASIC...

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  • ASICS WALKING pedala

    PEDALA is part of the ASICS WALKING lineup and applies technologies developed for sports shoes to fo...

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  • ASICS WALKING RUNWALK

    RUNWALK is ASICS WALKING’s business-oriented line, applying walking-related technology to shoes worn...

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  • GEL-BIZ

    GEL-BIZ is a series of business shoes offered by ASICS WALKING, combining an appearance suited to wo...

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  • ASICS WALKING WELLNESS WALKER

    WELLNESS WALKER is a line within ASICS WALKING that supports everyday walking and walking for exerci...

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  • SUKU2

    SUKU2 is a children’s shoe brand under ASICS WALKING, offering products for babies, preschoolers, an...

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Collaborations

VANS

  • 2026-06-24

    UNDERCOVER

    OTW by Vans × UNDERCOVER. The Classic Slip-On 98 and Sk8-Hi are reimagined with uppers featuring paintings by Emma Bennett and Jun Takahashi’s design language.

  • 2026-02-27

    Palace Skateboards

    A Vans Low 2 created jointly by PALACE SKATEBOARDS and Vans. It was presented in the context of “Skate Shoes of the Year,” with performance capabilities front and center.

  • 2026-02-20

    OAMC

    OTW by Vans × OAMC. A utility-oriented design featuring the Authentic Oxford and Half Cab SP Boot, with heavy canvas and Vibram soles.

  • 2026-01-15

    VALENTINO

    The second chapter of VALENTINO GARAVANI × Vans. Based on the Classic Slip-On, the collection features six styles with patterns such as VLogo Checkerboard, big dots, and Tropical Leaves.

  • 2025-12-11

    GALLERY DEPT.

    The fourth collaboration between OTW by Vans and Gallery Dept. A series based on the Authentic, featuring paint splatters and expressions in the style of “Art That Kills.”

  • 2025-11-21

    WTAPS

    A collaboration between OTW by Vans, OAMC, and WTAPS. The Sk8-Hi GL Lug and Seylynn Lug were released in three colorways, balancing functionality and craftsmanship.

VANS collaborations

ASICS

  • 2026-04-18

    Cecilie Bahnsen

    As the next chapter in its collaboration with ASICS, the brand unveiled the GEL-QUANTUM 360 I. The design connects functionality with a soft form through a slip-on construction, flower-shaped cutouts, and two colorways: soft pink and black.

  • 2026-04-02

    VERSACE

    Following its announcement in 2025, the Onitsuka Tiger x VERSACE collaboration shoes officially launched on April 2, 2026. The model, based on the TAI-CHI, incorporates elements such as Versace’s Medusa.

  • 2026-02-21

    Completedworks

    As part of Crafts for Mind, Completedworks will release a limited-edition collaboration reworking the GEL-KAYANO 20 on February 21, 2026. It redefines footwear from a jewelry-inspired perspective.

  • 2026-02-21

    Kiko Kostadinov

    As a new release in the ongoing collaboration with Kiko Kostadinov, the ILARGI FF Tabi-type model was reported on February 21, 2026. It presents footwear as the latest chapter in a long-term partnership.

  • 2026-01-12

    Kith

    Kith for ASICS Loyalty Exclusive Collection was announced on January 9, 2026, and released on January 12. In addition to apparel and footwear, it included headwear from New Era.

  • 2026-01-05

    ISSEY MIYAKE

    ISSEY MIYAKE FOOT, jointly developed by MIYAKE DESIGN STUDIO and ASICS. Functional footwear that reinterprets HYPER TAPING. The first model was released commercially in 2026.

ASICS collaborations

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