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atmos vs CRAFT: similarities and differences

Compare brand traits, similarities and differences.

Reference brand: atmos Swap brands

atmos

Japan Founded 2000

Streetwear · Trends & youth culture · Sporty & sportswear

CRAFT

Sweden Founded 1977

Sporty & sportswear · Outdoor & functional · Minimal & basics

Similarities and differences

Shared traits

  • No shared traits are available.

Different traits

  • Streetwear

    atmos shows a stronger emphasis

  • Sporty & sportswear

    CRAFT shows a stronger emphasis

This pair is not included in the similar brands recommendations.

Trait comparison

  • atmos (solid line, circles)
  • CRAFT (dashed line, squares)
Traits of atmos and CRAFT, shown relative to each brand.
How to read the chart

Traits farther from the centre are more prominent within each brand. The chart uses the same relative display as the brand profile. Area does not indicate brand quality or absolute differences between brands.

Traits by category

Bar lengths show how prominent each trait is within each brand.

  • atmos
  • CRAFT
Minimal & basics
atmos：Relative prominence within the brand
CRAFT：Relative prominence within the brand
Polished & dressy
atmos：Relative prominence within the brand
CRAFT：Relative prominence within the brand
Luxury & heritage
atmos：Relative prominence within the brand
CRAFT：Relative prominence within the brand
Avant-garde & designer
atmos：Relative prominence within the brand
CRAFT：Relative prominence within the brand
Decoration & playfulness
atmos：Relative prominence within the brand
CRAFT：Relative prominence within the brand
Streetwear
atmos：Relative prominence within the brand
CRAFT：Relative prominence within the brand
Trends & youth culture
atmos：Relative prominence within the brand
CRAFT：Relative prominence within the brand
Sporty & sportswear
atmos：Relative prominence within the brand
CRAFT：Relative prominence within the brand
Outdoor & functional
atmos：Relative prominence within the brand
CRAFT：Relative prominence within the brand

Basic information

Field
atmos
CRAFT
Country Japan Sweden
Founded 2000 1977
Category Footwear Clothing
Other categories Clothing Footwear

— indicates information that is not available.

Brand profiles

Brand lines

atmos

  • atmos pink

    atmos pink is a private label and store concept exclusively for women, launched by sneaker select sh...

    View more

CRAFT

No information is available.

Collaborations

atmos

  • 2025-10-18

    MIHARA YASUHIRO

    In 2023, a collaboration featuring sneakers with star-patterned uppers and clay soles, among other items, was announced. In 2025, a triple collaboration, BLAKEY LOW with #FR2, is also scheduled to launch.

atmos collaborations

CRAFT

No information is available.

Brands similar to atmos

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Brands similar to CRAFT

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