ASICS vs Burberry: similarities and differences

Compare brand traits, similarities and differences.

Reference brand: ASICS Swap brands

ASICS

Japan Founded 1949

Sporty & sportswear · Trends & youth culture · Streetwear

Burberry

United Kingdom Founded 1856

Outdoor & functional · Luxury & heritage · Polished & dressy

Similarities and differences

Shared traits

Both brands show traits of Polished & dressy.

Different traits

Sporty & sportswear
ASICS shows a stronger emphasis
Luxury & heritage
Burberry shows a stronger emphasis

This pair is not included in the similar brands recommendations.

Trait comparison

ASICS (solid line, circles)
Burberry (dashed line, squares)

How to read the chart

Traits farther from the centre are more prominent within each brand. The chart uses the same relative display as the brand profile. Area does not indicate brand quality or absolute differences between brands.

Traits by category

Bar lengths show how prominent each trait is within each brand.

ASICS
Burberry

Minimal & basics: ASICS：Relative prominence within the brand

Burberry：Relative prominence within the brand
Polished & dressy: ASICS：Relative prominence within the brand

Burberry：Relative prominence within the brand
Luxury & heritage: ASICS：Relative prominence within the brand

Burberry：Relative prominence within the brand
Avant-garde & designer: ASICS：Relative prominence within the brand

Burberry：Relative prominence within the brand
Decoration & playfulness: ASICS：Relative prominence within the brand

Burberry：Relative prominence within the brand
Streetwear: ASICS：Relative prominence within the brand

Burberry：Relative prominence within the brand
Trends & youth culture: ASICS：Relative prominence within the brand

Burberry：Relative prominence within the brand
Sporty & sportswear: ASICS：Relative prominence within the brand

Burberry：Relative prominence within the brand
Outdoor & functional: ASICS：Relative prominence within the brand

Burberry：Relative prominence within the brand

Basic information

Field	ASICS	Burberry
Country	Japan	United Kingdom
Founded	1949	1856
Category	Footwear	Clothing
Other categories	Clothing Accessories Lifestyle products Textiles and material technology	Bags Accessories Footwear Eyewear Fragrance Beauty and cosmetics Lifestyle products

— indicates information that is not available.

Brand profiles

ASICS

Japan Founded 1949

ASICS is a Japanese sports brand founded in Kobe, Hyogo Prefecture, in 1949 by Kihachiro Onitsuka as its predecessor, Onitsuka Co., Ltd. With a focus on running, it offers footwear, apparel, and sports equipment, and is committed to providi...

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Burberry

United Kingdom Founded 1856

Burberry is a luxury brand founded by Thomas Burberry in Basingstoke, England, in 1856. Centered on outerwear such as trench coats and scarves, it offers RTW, leather goods, and more. Its Purpose is “Creativity Opens Spaces.”

Compare Burberry with other brands View brand profile View similar brands

Brand lines

Collaborations

ASICS

2026-04-18
Cecilie Bahnsen
As the next chapter in its collaboration with ASICS, the brand unveiled the GEL-QUANTUM 360 I. The design connects functionality with a soft form through a slip-on construction, flower-shaped cutouts, and two colorways: soft pink and black.
2026-04-02
VERSACE
Following its announcement in 2025, the Onitsuka Tiger x VERSACE collaboration shoes officially launched on April 2, 2026. The model, based on the TAI-CHI, incorporates elements such as Versace’s Medusa.
2026-02-21
Completedworks
As part of Crafts for Mind, Completedworks will release a limited-edition collaboration reworking the GEL-KAYANO 20 on February 21, 2026. It redefines footwear from a jewelry-inspired perspective.
2026-02-21
Kiko Kostadinov
As a new release in the ongoing collaboration with Kiko Kostadinov, the ILARGI FF Tabi-type model was reported on February 21, 2026. It presents footwear as the latest chapter in a long-term partnership.
2026-01-12
Kith
Kith for ASICS Loyalty Exclusive Collection was announced on January 9, 2026, and released on January 12. In addition to apparel and footwear, it included headwear from New Era.
2026-01-05
ISSEY MIYAKE
ISSEY MIYAKE FOOT, jointly developed by MIYAKE DESIGN STUDIO and ASICS. Functional footwear that reinterprets HYPER TAPING. The first model was released commercially in 2026.

ASICS collaborations

Burberry

2024-12-20
COMME des GARÇONS
In 2024, following the previous year, the second customization featuring pyramid studs on Burberry trench coats was available exclusively at the CDG Aoyama store. No official announcement from Burberry has been confirmed.
2023-10-30
Tricker's
In winter 2023, Tricker’s and Burberry collaborated to create British footwear, including brogues, Chelsea boots, and derbies, for the Winter 2023 season.
2022-06-15
Pop Trading Company
In 2022, Pop Trading Company released technical parkas, bucket hats, and other items themed around cities at night and reflective elements.
2022-03-10
Supreme
On March 10, 2022, classic items such as trench coats, down, denim, and rugby were offered in collaboration with Burberry.
2018-12-06
Vivienne Westwood
In 2018, Vivienne Westwood and Burberry collaborated on a limited collection. Iconic Westwood items were reinterpreted with Burberry checks and other elements.
2018-07-07
Gosha Rubchinskiy
In 2018, the second AW18 capsule collection featured reinterpretations of Burberry duffle and trench coats, as well as shirts, scarves, hats, loafers, and more.

Burberry collaborations

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