BEAMS
BEAMS was founded by Etsuzo Shitara in Harajuku, Tokyo, in February 1976 as a select shop and fashion brand. Starting with its first store, “American Life Shop BEAMS,” it has curated and sold domestic and international brands while developi...
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BEAMS vs Mateo: similarities and differences
Compare brand traits, similarities and differences.
Reference brand: BEAMS
Swap brands
Trends & youth culture · Outdoor & functional · Streetwear
Minimal & basics · Polished & dressy · Luxury & heritage
Similarities and differences
Shared traits
- Both brands show traits of Polished & dressy.
Different traits
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Outdoor & functional
BEAMS shows a stronger emphasis
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Streetwear
BEAMS shows a stronger emphasis
This pair is not included in the similar brands recommendations.
Trait comparison
- BEAMS (solid line, circles)
- Mateo (dashed line, squares)
How to read the chart
Traits farther from the centre are more prominent within each brand. The chart uses the same relative display as the brand profile. Area does not indicate brand quality or absolute differences between brands.
Traits by category
Basic information
| Field | ||
|---|---|---|
| Country | Japan | United States |
| Founded | 1976 | 2009 |
| Category | Clothing | Accessories |
| Other categories | Bags Accessories Footwear Eyewear Watches Fragrance Beauty and cosmetics Lifestyle products Art projects | Bags Fragrance Lifestyle products |
— indicates information that is not available.
Brand profiles
Mateo
Mateo is a fine jewelry brand founded in New York in March 2009 by Matthew Harris, who is from Jamaica. It began with men's jewelry and is developed around the idea of a toolbox for working men and inspiration from contemporary art, with a...
Brand lines
Collaborations
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The brands share concept-driven design and interest in archival pieces.
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The brands share interest in archival pieces and refined everyday staples.
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The brands share designer-led expression and distinctive designs.
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